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Prepare to immerse yourself in the intricate world of coffee, encompassing every facet from the coffee bean to establishing a flourishing business. Whether your ambition is to start a coffee business or to nurture your own coffee roastery, Valerian’s Podcast is here to help to inspire you. Our podcast features in-depth discussions with industry leaders, designed to impart essential insights into coffee cultivation, coffee roasting mastery, precision brewing, and, most importantly, the critical steps on how to start a profitable coffee business successfully. Our distinguished guests, revered for their contributions to the coffee industry, generously share their wealth of knowledge, exclusive strategies, and well-guarded trade secrets, offering you a comprehensive toolkit to not only initiate but also expand your coffee roasting enterprise. Whether you are a dedicated coffee enthusiast with aspirations of transforming your love for coffee into a profitable venture or a budding coffee entrepreneur poised to embark on this exhilarating journey, Valerian’s Podcast is your ultimate reservoir of industry knowledge and motivation. Elevate your coffee aspirations and embark on this immersive journey. Savor your favorite brew, find a comfortable space, and kickstart your voyage toward coffee business triumph. Tune in to Valerian’s Podcast now and let it be your guiding light on the path to realizing your coffee business dreams!
Episodes
Tuesday Dec 21, 2021
Tuesday Dec 21, 2021
In this episode, Daniel Streetman explains how you can start a coffee roasting business with minimal investment.
After Daniel was laid off during the pandemic, he and his wife Ella looked deep into their wallet and figured out that the most they could spend on their new company was $2500.
I love to brag about how I started Green Plantation with only $8000, but I would never even attempt to start a coffee roasting business with $2500, especially not in San Francisco.
In this episode Daniel reveals how they did it, where they found their first customers, and how they have grown since then. Spoiler alert, your neighborhood can be much more powerful than you think.
In this episode we will also address branding, SEO tips, and we will talk about the power of customer reviews and engagement.
Daniel is also a trainer at the Boot Coffee Campus, so I took the opportunity to talk about the SCA courses and the SCA Foundations Week we are planning in January 2022.
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