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Unlock the Secrets of Specialty Coffee with Valerian’s Podcast: Where Passion Meets Expertise. Join us as we dive deep into the world of coffee, from growing and roasting to brewing and business. Hear from renowned coffee professionals as they share their tips, tricks, and trade secrets to help you elevate your coffee game and boost your business. Whether you’re a coffee enthusiast or a seasoned professional, Valerian’s podcast is the perfect source for industry insights and inspiration. So pour yourself a cup of coffee, sit back, and join us on this flavorful journey!
Episodes
Tuesday Dec 21, 2021
Tuesday Dec 21, 2021
In this episode, Daniel Streetman explains how you can start a coffee roasting business with minimal investment.
After Daniel was laid off during the pandemic, he and his wife Ella looked deep into their wallet and figured out that the most they could spend on their new company was $2500.
I love to brag about how I started Green Plantation with only $8000, but I would never even attempt to start a coffee roasting business with $2500, especially not in San Francisco.
In this episode Daniel reveals how they did it, where they found their first customers, and how they have grown since then. Spoiler alert, your neighborhood can be much more powerful than you think.
In this episode we will also address branding, SEO tips, and we will talk about the power of customer reviews and engagement.
Daniel is also a trainer at the Boot Coffee Campus, so I took the opportunity to talk about the SCA courses and the SCA Foundations Week we are planning in January 2022.
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