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Unlock the Secrets of Specialty Coffee with Valerian’s Podcast: Where Passion Meets Expertise. Join us as we dive deep into the world of coffee, from growing and roasting to brewing and business. Hear from renowned coffee professionals as they share their tips, tricks, and trade secrets to help you elevate your coffee game and boost your business. Whether you’re a coffee enthusiast or a seasoned professional, Valerian’s podcast is the perfect source for industry insights and inspiration. So pour yourself a cup of coffee, sit back, and join us on this flavorful journey!
Episodes

Sunday Mar 26, 2023
Sunday Mar 26, 2023
In this episode, we chat with Erich Joiner, founder of goodboybob coffee in Los Angeles, California. GBB has gained a reputation for sourcing the world's best coffees, including top lots from Cup of Excellence.
Initially catering to his friends and colleagues in the film industry, Erich's passion for specialty coffee was sparked by the unique flavors and aromas he encountered. We explore how he manages to sell these high-end coffees and how GBB's hard-to-find location in Santa Monica adds to its allure.
As a filmmaker and race driver who never drank coffee, Erich shares his journey of learning to roast and select the perfect coffees for his portfolio. He also talks about his bold mission to bring his coffee to rural America and his promising initial trials.
This episode is a departure from the norm, as Erich's goal is to have fun rather than make a profit. In a world tired of generic brands, unique and quirky experiences are increasingly valued. Find out how GBB fits into this trend by tuning in!
Enjoy the episode!
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